When you are first starting out in ecommerce, it can be confusing, trying to choose a host for your website. There are so many options out there, and such varying prices, anywhere from free to hundreds of dollars per year, that it can be downright hard to pick the right one. If you know what you are looking for, you can narrow your search down rapidly and make the best choice for you and your business. This article will cover the basics that you need to keep in mind in order to make the best decision in web hosting.
First, you need to decide what it is that you need. Are you looking at a one page site to sell your new ebook? Or will you be setting up a veritable catalog of products? This will determine the amount of space that you will require.
You will also need to ask yourself how much service you need. Will you be designing from scratch (or hiring someone to do so) or do you prefer to have a preset template that you can customize to your business? Will you want extras like hit counters and guestbooks? A blog, perhaps? Decide what services you need ahead of time and write them down so you can refer to your list each time you check out an ecommerce hosting site.
There are thousands of free hosts online and you might be tempted to go with one of them. This can be a good way to get started, but only if you find the right one. You don’t want lots of popup ads that will cause your visitors to get annoyed and leave, and it is usually a good idea to find a host that allows you to add your own Google Adsense or other monetizing methods to the site. A free site that offers domain name hosting is a must for a real business, as well. You will want to read the fine print in the Terms and Conditions, as well, since many free hosts don’t allow selling on their sites.
When trying to select a paid ecommerce hosting site, you will want to check the amount of space that they allow you. Make sure that it is enough to host all the photos of your current products, plus double that. You want room to expand in the future. Perhaps one of the best ways to go is with a host that offers upgrades. This allows you to start off paying a low amount for a small website and lets you upgrade to more space and benefits as you need them.
There is no need to pay extravagant prices for an ecommerce hosting website, but you will usually get better service and more reliable servers if you pay something. Often, a paid web host will include a variety of free web mastering tools and they also tend to be more flexible which allows you to use templates or create your own design from scratch. You can also expect better customer service with these hosts and some even include the domain name for free!
Finding the right webhost can be a challenge, but with these tips in mind, you should be fine. There are so many to choose from that if you have your list of needs at hand, you will be sure to find just the right host.
I’ve been in business and a business coach since 1985, my expertise is in marketing and sales, both off line and online. I’ve partnered with David Vallieres to bring you an online course called Think and Succeed Training.